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High
Signing

The first skywriting I saw, when I was 16, read, Pepsi Cola Five Cents.  I was hooked-couldn't wait to buy a plane and go into the business myself.  Now I have 50 planes, all over the country.
     Later on, that pilot who did the Pepsi message taught me a lot.  I learned from him how to check my work by watching the letters' shadows on the ground.  It's confusing at first because skywriting is mirror writing -

 

messages are upside down and backward on the pilot's flight plan.  Each 2,500-foot-tall letter is made by oils we inject into the plane's exhaust.
     The length of a message is rarely a problem.  Will You Marry Me Mia was only nine miles wide.  But the content matters a lot.  We'd never write anything offensive.  After all, kids are our biggest fans.  And our next pilots.

Photography:  MICHAEL MELFORD


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